Title | Unsecured Loads Social Marketing Plan |
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Unsecured Loads Social Marketing Plan (Number of pages: 22) (Publication Size: 1394KB)
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Author(s) | C+C | ||||
Description | Ecology worked with C+C to create the We Keep WA Litter Free campaign to help prevent litter in Washington. The first effort under this umbrella campaign focuses on increasing safety and decreasing litter coming from unsecured vehicle loads in pickup trucks and trailers. This social marketing (behavior change) plan informed the development of the Secure Your Load For Safer Roads campaign. | ||||
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The mission of the Department of Ecology is to protect, preserve, and enhance Washington’s environment. To help us meet that goal, please consider the environment before you print or request a copy.
ADA Accessibility The Department of Ecology is committed to providing people with disabilities access to information and services by meeting or exceeding the requirements of the Americans with Disabilities Act (ADA), Section 504 and 508 of the Rehabilitation Act, and Washington State Policy #188. Visit Ecology’s website for more information. |
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Contact | Amber Smith at 360-688-4957 or Amber.Smith@ecy.wa.gov | ||||
Keywords | Washington, Washington State, litter, Secured loads, Unsecured loads, We Keep WA Litter Free, Secure Your Load For Safer Roads, litter prevention | ||||
WEB PAGE | We Keep Washington Litter Free | ||||
RELATED PUBLICATIONS | Title:
Simple As That - Social Marketing Plan for Littering on Roadways We Keep WA Litter Free Brand Guide |
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